Catchword

Catchword is an all-star naming agency. With a team that's creative, whip-smart, strategic, thoughtful, and fun to work with, they made my experience a true pleasure and yielded great results. I would recommend them to anyone seeking a new name or looking to refresh their existing brand. A+

Naming requires a high level of creative talent, but the approach must also be methodical. Catchword knows this -- and that is what makes them the best in the business. The Catchword approach is super thorough and exhaustive. In this way, Catchword helps clients break away from the expected and encourages them to express their positioning an a unique way.

Why do I strongly recommend Catchword? Many people wonder where good names come from. They come from the same place all good ideas come from: knowledge to the point of saturation and the courage to take a creative leap. It is rare to see this process as well defined and enacted as it is with Catchword. The amount of time and care they take to fully understand the job at hand is impressive. The sheer number of names they create and then winnow down under intense scrutiny lends a sense of security to this challenging endeavor where science meets art. You can be assured they come to the table with quality, and do so with a collaborative spirit. Like most things that seem magical, it is a lot of hard work and intuition. Catchword brings it.